Flash Header Content

The Daisy Marc Jacobs Twitter Store

Source: YouTube.com/MarcJacobs

6 February 2014: Fashion designer Marc Jacobs is taking the relationship between social media and commerce to another level with an original new concept pop-up store for his Daisy fragrance line.

During New York Fashion Week dollars will have no meaning at the Daisy Marc Jacobs Tweet Shop, as all purchases will be made through the use of various social media platforms including Facebook and Twitter.

The pop-up store will draw upon a whole range of sensory impulse, which will include couches, artwork and a live DJ. The store has been designed as a way for customers to easily engage with the brand. Competitions will also be used to drive engagement and social media currency in the store.

The Daisy Marc Jacobs Tweet Shop, located in Soho at 462 West Broadway, will be open from February 7 until February 9, 2014 .

Please wait while my tweets load. If you can't wait - check out what I've been twittering