Projection of Imagination
17 June 2011: Bombay Sapphire has given 3D projection an innovative new twist. Through an online competition called “Project Your Imagination,” the brand asked Facebook fans to participate in sharing their inspiration.
The culmination of all idea submissions resulted in one winner, as selected by Facebook fans. The winner of the competition saw their imagination transformed into reality as Bombay Sapphire illuminated London’s Battersea Power Station with a thrilling 4D light projection display.
Friends of Bombay Sapphire were invited from all over the world to experience the light installation show from a luxury sea vessel on the Thames River, while sipping on Bombay Sapphire cocktails.
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